FaceApp Creates Wave of Opportunity For Scammers on Fake Webs and YouTube

The latest hype around the FaceApp application has attracted scammers who want to make some quick profits, ESET research has shown. Scammers have been using a fake “Pro” version of the application as bait and have made an effort to spread the word about this fictitious version of the currently – viral app.
One form of the scam uses a fake website that claims to offer a premium version of FaceApp. The  second type of scam includes YouTube videos again promoting download links for a “Pro” version. One of the fraudulent YouTube videos had over 150,000 views at the time of writing this research.
The legitimate FaceApp application offers various face-modifying filters and is available for both Android and iOS. While the app itself is free, some features marked as “PRO”, are paid. Along with the viral potential of its popular filters, FaceApp has of late, generated a huge wave of media attention amid concerns about online privacy.
FaceApp
In one of the scams we have seen, attackers use a fake website that claims to offer a premium version of FaceApp. In reality, the scammers trick their victims to click through countless offers for installing other paid apps and subscriptions, ads, surveys and so on. The victim also receives requests from various websites to allow the display of notifications. When enabled, these notifications lead to further fraudulent offers. The YouTube videos contain download links that point to apps whose only functionality is to make users install various additional apps. The shortened links could lead to users installing malware as well.
ESET Researcher Lukáš Štefanko, said: “There were well over 200-thousand stories online this Thursday about the fake and fictitious FaceApp Pro. Only one of the YouTube videos we found had more than 150-thousand views, however, its malicious links were clicked over 90-thousand times. Legitimate businesses don’t even dream of such high click-through rates as these cybercriminals have been able to achieve.”
A YouTube video claiming to offer a link for downloading the installation package (APK) for a “FaceApp Pro” application for Android
Before joining the hype, users should remember to stick with basic security principles. Regardless of how exciting the ‘opportunity’ seems, avoid downloading apps from sources other than official app stores, and examine available information about the app (developer, rating, reviews, etc.). As insurance in cases where the user falls victim to a scam, having a reputable security app installed on a mobile device can help prevent some negative consequences.

About Security Buyer

Security Buyer is the leading authority in global security content, delivering expert news, in-depth articles, exclusive interviews, and industry insights across print, digital, and event platforms. Published 10 times a year, the magazine is a trusted resource for professionals seeking updates and analysis on the latest developments in the security sector.

To submit an article, or for sponsorship opportunities, please contact our team below.

Rebecca Spayne picture 2025

Rebecca Spayne

Managing
EDITOR

Georgina Turner image

Georgina Turner

Sales
Manager

Afua Akoto image - Security Buyer

Afua Akoto

Marketing Manager

Read the Latest Issue

Follow us on X

Follow us on X

Click Here

Follow us on LinkedIn

Follow us on LinkedIn

Click Here

Advertise here

Reach decision makers and amplify your marketing

Advertise here

Click Here

Related News

Scroll to Top