British fencing manufacturer aims to build on Middle East infiltration at Intersec

A British integrated perimeter protection systems provider will assert its ongoing infiltration of the Middle East market at Intersec, the region’s premier exhibition and conference for security, safety and fire protection.

Zaun (hall S1, stand E12) will showcase its permanent and temporary high-security fencing systems alongside the latest in CCTV and Video Content Analysis (VCA) – following its purchase of a majority-stake in EyeLynx – at the globally acclaimed show at the Dubai World Trade Center from 18 to 20 January.

Among its line-up will be ArmaWeave, the highest security fencing available to secure sites of critical importance, which can be integrated seamlessly with toppings, electric fencing and detection systems including PIDs, CCTV and VCA.

The Zaun stand will feature its renowned temporary high-security solution, MultiFence, which was developed specifically for the London 2012 Olympics and its HiSec and HiSec Super fencing systems.

It will also exhibit video intelligence experts EyeLynx’s Pharos system and SharpView VCA recording engine, the only true rapid deployment HD surveillance system on the market that can accommodate multiple slave Pan Tilt Zoom cameras with Edge Recording Cluster ERCTM capability and an intelligent recorder, management software and wireless communications all in the same unit.

Zaun has pursued a long term and well-planned strategic move to focus on the Middle East for international trade growth on the back of its success providing major European events, governments and utility companies.

Intersec brings together the region’s leading experts from commercial, information and homeland security, fire and rescue, health and safety, and government, military, law enforcement and security services with all the technology and know-how about security, safety and protection.

Intersec 2015 expects to attract more than 25,000 visitors from over 130 countries to learn about the offerings of 1,200 exhibitors, among them Zaun.

Zaun announced it had well and truly broken into the Middle East market after three years of patient hard work by winning a prestigious pilot contract with Petroleum Development Oman (PDO) worth almost £1.5 million to supply the perimeter security for two oil booster stations in Oman.

PDO operates in a concession area of about 100,000 sq km, one third of Oman’s geographical area and accounts for more than 70% of the country’s crude oil production and nearly all of its natural gas supply.

Zaun is supplying almost 9km of HiSec 358 premier British-made fencing and a large number of PAS 68 crash rated entry and exit gates.

The fencing and gates are integrated with razor wire, PIDs and CCTV to form inner and outer cordons around the Nahada oil booster station in the north of Oman, about 400km from Muscat towards the Saudi border, which is nearing completion. Once finished, they will start to mobilise for its sister Hubara booster station in the south.

Jeremy Knight, head of Middle East operations for Zaun, said: ‘The pilot has given us real credibility across the Middle East and constitutes a sizable contract for our business in the region. As they are well known for setting the benchmark for their industry, we hope to build on the back of that.’

He added that Zaun’s premier British-made fencing, its superior customer service and its embedded operations and commitment to the region are giving them an edge in winning contracts.

In the United Arab Emirates, Zaun has won work to supply an Abu Dhabi military base and has also bid to upgrade perimeter security solutions for the American school in Dubai.

Knight concluded: ‘Too many British companies think they can just parachute in executives or run the business from afar and fail to embed themselves properly in the region. We are only now beginning to realise the full potential of our involvement three years in – but the rewards for playing the long game could be huge.’

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