BSIA commissions Security Media Publishing to re-create popular promotional video
On the basis of a successful partnership in 2012, the British Security Industry Association (BSIA) has commissioned Security Media Publishing to re-create a popular promotional video.
The video will promote the benefits of joining the BSIA for private security companies, whilst also providing potential customers with a valuable insight into the value of procuring security goods and services from members of the Association.
James Kelly, Chief Executive of the BSIA, comments:
“We are delighted to once again be working with Security Media Publishing to expand our promotional portfolio. The Association has taken a keen interest in promoting its members and the wider security industry through digital channels, and we recognise the value of using video as a tool to do this.
“Videos on the Association’s Youtube channel have already been viewed nearly 15,000 times and we anticipate that this will continue to grow as we develop our channel further. The video we created with Security Media Publishing has proven particularly popular since it was published, and has been a valuable resource to share through our social media networks, website and at the numerous events the Association hosts and attends throughout the year.”
Sharing this sentiment, Peter Mawson, Commercial Director at Security Media Publishing, explains:
“We recognise the huge value the BSIA adds to the UK security industry and are honoured and excited at being selected to once again produce a promotional video for the Association. A launch for Intersec would fit well with us being the exclusive ‘official news provider’ and videographer.”
The video will also feature a number of companies from across the BSIA’s membership, who will have benefited from the variety of sponsorship opportunities that the video presents.
“We intend to launch this latest promotional video in time for Intersec Dubai, which will provide featured companies with valuable exposure at one of the industry’s largest trade shows. I’d like to encourage any member companies that would be interested in benefiting from one of the sponsorship packages to contact Security Media Publishing at their earliest convenience”, concludes Mr Kelly.
Sponsorship packages are available through Security Media Publishing directly, interested parties can contact Peter Mawson, Commercial Director at Security Media Publishing on 01543 250 456 or by emailing bsia@securitymediapublishing.com
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